diff --git a/openmetadata-ui/src/main/resources/ui/src/assets/svg/announcements-purple.svg b/openmetadata-ui/src/main/resources/ui/src/assets/svg/announcements-purple.svg
new file mode 100644
index 00000000000..9306ce8e9ee
--- /dev/null
+++ b/openmetadata-ui/src/main/resources/ui/src/assets/svg/announcements-purple.svg
@@ -0,0 +1,3 @@
+<svg width="12" height="12" viewBox="0 0 12 12" fill="none" xmlns="http://www.w3.org/2000/svg">
+<path d="M10.1724 4.33329V1.33327C10.1724 1.199 10.0952 1.07789 9.97659 1.02596C9.85798 0.974003 9.72103 1.00147 9.62926 1.09554C9.60418 1.12123 7.09297 3.66662 4.70116 3.66662H2.46581C1.40933 3.66662 0.549805 4.56383 0.549805 5.66663C0.549805 6.65828 1.24485 7.48356 2.1531 7.63987C2.22033 9.23932 2.78261 10.7242 2.80799 10.7905C2.85649 10.917 2.9739 11 3.10448 11H4.70116C4.81612 11 4.92216 10.9354 4.97887 10.831C5.03558 10.7266 5.03411 10.5984 4.9751 10.4954C4.96938 10.4854 4.61121 9.85306 4.34535 8.99977H5.24922C5.46464 9.00023 5.61943 8.78063 5.55337 8.56507C5.46134 8.26485 5.39899 7.98494 5.36644 7.72818C7.53663 8.11643 9.60652 10.2144 9.62919 10.2376C9.72044 10.3313 9.85724 10.3596 9.97654 10.3074C10.0952 10.2555 10.1725 10.1343 10.1725 9.99999V6.99997C10.8768 6.99997 11.4498 6.40184 11.4498 5.66663C11.4498 4.93143 10.8767 4.33329 10.1724 4.33329ZM1.18847 5.66663C1.18847 4.93143 1.76149 4.33329 2.46581 4.33329H4.38182V6.99997H2.46581C1.76149 6.99997 1.18847 6.40184 1.18847 5.66663ZM3.32727 10.3333C3.17831 9.88913 2.85099 8.80065 2.79385 7.66665H3.43516C3.5068 8.73665 3.90167 9.75075 4.17149 10.3333H3.32727ZM4.17189 8.33332C4.12714 8.11596 4.09333 7.89207 4.07586 7.66665C4.07586 7.66665 4.71184 7.66689 4.71719 7.66691C4.73645 7.87762 4.77305 8.10007 4.82736 8.33332H4.17189ZM9.53375 9.25859C8.32039 8.20636 6.70573 7.18404 5.13573 7.02271C5.09994 7.00822 5.06117 6.99997 5.02049 6.99997V4.32096C6.63273 4.19785 8.29571 3.14831 9.53375 2.07465V9.25859ZM10.1724 6.3333V4.99996C10.5246 4.99996 10.8111 5.29903 10.8111 5.66663C10.8111 6.03424 10.5246 6.3333 10.1724 6.3333Z" fill="#B02AAC" stroke="#B02AAC" stroke-width="0.2"/>
+</svg>
diff --git a/openmetadata-ui/src/main/resources/ui/src/components/ActivityFeed/Shared/AnnouncementBadge.tsx b/openmetadata-ui/src/main/resources/ui/src/components/ActivityFeed/Shared/AnnouncementBadge.tsx
index 81f7e56b576..4d994894849 100644
--- a/openmetadata-ui/src/main/resources/ui/src/components/ActivityFeed/Shared/AnnouncementBadge.tsx
+++ b/openmetadata-ui/src/main/resources/ui/src/components/ActivityFeed/Shared/AnnouncementBadge.tsx
@@ -17,14 +17,14 @@ import './Badge.less';
 
 const AnnouncementBadge = () => {
   return (
-    <span className="tw-absolute tw--left-3 tw--top-3 tw-flex">
+    <div className="announcement-badge-container">
       <SVGIcons
         alt="announcement"
         className="announcement-badge"
-        icon={Icons.ANNOUNCEMENT_BLACK}
-        width="32px"
+        icon={Icons.ANNOUNCEMENT_PURPLE}
       />
-    </span>
+      <span className="announcement-content">Announcement</span>
+    </div>
   );
 };
 
diff --git a/openmetadata-ui/src/main/resources/ui/src/components/ActivityFeed/Shared/Badge.less b/openmetadata-ui/src/main/resources/ui/src/components/ActivityFeed/Shared/Badge.less
index b77a8005a97..4b9260f2ea2 100644
--- a/openmetadata-ui/src/main/resources/ui/src/components/ActivityFeed/Shared/Badge.less
+++ b/openmetadata-ui/src/main/resources/ui/src/components/ActivityFeed/Shared/Badge.less
@@ -1,10 +1,31 @@
+@background: #fcf6fc;
+@border: #dea4dc;
+@text: #b02aac;
+
+.announcement-badge-container {
+  position: absolute;
+  top: -11px;
+  left: 10px;
+  background: @background;
+  border-radius: 4px;
+  border: 1px solid @border;
+  padding: 2px 8px;
+  display: flex;
+  align-items: center;
+  justify-content: center;
+}
+
 .announcement-badge {
-  width: 24px;
-  height: 24px;
-  background: #ffc143;
-  border: 1px solid #ffc143;
-  border-radius: 50%;
-  padding: 4px;
+  width: 12px;
+  height: 12px;
+  background: @background;
+}
+
+.announcement-content {
+  font-size: 10px;
+  margin-left: 5px;
+  color: @text;
+  font-weight: 600;
 }
 
 .task-badge {
@@ -12,6 +33,6 @@
   border: 1px solid #c6b5f6;
   box-shadow: 0px 1px 2px rgba(0, 0, 0, 0.06);
   border-radius: 2px;
-  color: #7147e8;
+  color: @text;
   font-size: 12px;
 }
diff --git a/openmetadata-ui/src/main/resources/ui/src/components/common/entityPageInfo/AnnouncementCard/AnnouncementCard.less b/openmetadata-ui/src/main/resources/ui/src/components/common/entityPageInfo/AnnouncementCard/AnnouncementCard.less
index 628430fd1c8..1f42d191883 100644
--- a/openmetadata-ui/src/main/resources/ui/src/components/common/entityPageInfo/AnnouncementCard/AnnouncementCard.less
+++ b/openmetadata-ui/src/main/resources/ui/src/components/common/entityPageInfo/AnnouncementCard/AnnouncementCard.less
@@ -11,8 +11,8 @@
  *  limitations under the License.
  */
 
-@background: #fffbf3;
-@border: #ffc143;
+@background: #fdfbfd;
+@border: #dea4dc;
 
 .announcement-card {
   width: 340px;
diff --git a/openmetadata-ui/src/main/resources/ui/src/constants/feed.constants.ts b/openmetadata-ui/src/main/resources/ui/src/constants/feed.constants.ts
index 53dd36bbc0b..e80d6ac269f 100644
--- a/openmetadata-ui/src/main/resources/ui/src/constants/feed.constants.ts
+++ b/openmetadata-ui/src/main/resources/ui/src/constants/feed.constants.ts
@@ -76,6 +76,6 @@ export enum EntityField {
   TASKS = 'tasks',
 }
 
-export const ANNOUNCEMENT_BG = '#fffbf3';
-export const ANNOUNCEMENT_BORDER = '#FFC143';
+export const ANNOUNCEMENT_BG = '#FCF6FC';
+export const ANNOUNCEMENT_BORDER = 'rgba(176, 42, 172, 0.6)';
 export const TASK_BORDER = '#C6B5F6';
diff --git a/openmetadata-ui/src/main/resources/ui/src/styles/x-master.css b/openmetadata-ui/src/main/resources/ui/src/styles/x-master.css
index 50cae34636d..032a62462b1 100644
--- a/openmetadata-ui/src/main/resources/ui/src/styles/x-master.css
+++ b/openmetadata-ui/src/main/resources/ui/src/styles/x-master.css
@@ -1323,6 +1323,10 @@ div.ant-typography-ellipsis-custom {
 }
 
 /* Feed text pre tag CSS */
+.activity-feed-card-text {
+  padding-top: 6px;
+}
+
 .activity-feed-card-text pre {
   white-space: pre-wrap; /* Since CSS 2.1 */
 }
diff --git a/openmetadata-ui/src/main/resources/ui/src/utils/SvgUtils.tsx b/openmetadata-ui/src/main/resources/ui/src/utils/SvgUtils.tsx
index 86f6525bf35..6007f1ec70d 100644
--- a/openmetadata-ui/src/main/resources/ui/src/utils/SvgUtils.tsx
+++ b/openmetadata-ui/src/main/resources/ui/src/utils/SvgUtils.tsx
@@ -24,6 +24,7 @@ import IconAddReaction from '../assets/svg/add-reaction-emoji.svg';
 import IconAlertBell from '../assets/svg/alert-bell.svg';
 import IconAllActivity from '../assets/svg/all-activity.svg';
 import IconAnnouncementsBlack from '../assets/svg/announcements-black.svg';
+import IconAnnouncementsPurple from '../assets/svg/announcements-purple.svg';
 import IconAnnouncements from '../assets/svg/announcements.svg';
 import IconAPI from '../assets/svg/api.svg';
 import IconArrowDownPrimary from '../assets/svg/arrow-down-primary.svg';
@@ -307,6 +308,7 @@ export const Icons = {
   ARROW_DOWN_PRIMARY: 'icon-arrow-down-primary',
   ANNOUNCEMENT: 'icon-announcement',
   ANNOUNCEMENT_BLACK: 'icon-announcement-black',
+  ANNOUNCEMENT_PURPLE: 'icon-announcement-purple',
   CHEVRON_DOWN: 'icon-chevron-down',
   ICON_UP: 'icon-up',
   ICON_DOWN: 'icon-down',
@@ -836,6 +838,10 @@ const SVGIcons: FunctionComponent<Props> = ({
     case Icons.ANNOUNCEMENT:
       IconComponent = IconAnnouncements;
 
+      break;
+    case Icons.ANNOUNCEMENT_PURPLE:
+      IconComponent = IconAnnouncementsPurple;
+
       break;
     case Icons.ANNOUNCEMENT_BLACK:
       IconComponent = IconAnnouncementsBlack;